Services
Your Personal Blueprint
Your Personal Blueprint
Your Personal Blueprint
The “mechanics” of setting up your Online Digital Marketing Business – the website, emails, auto-responders, sales funnels, and the like – are actually the easy part! The things that are a little more difficult to define is your vision, your story, your why, your unique offering and your strategy to deliver on your products or services in
The “mechanics” of setting up your Online Digital Marketing Business – the website, emails, auto-responders, sales funnels, and the like – are actually the easy part! The things that are a little more difficult to define is your vision, your story, your why, your unique offering and your strategy to deliver on your products or services in a cohesive manner into the right marketplace. And what are the right platforms to use to target the right demographic and right geographic region that is in your niche market. This is what we focus on at MPB when we sit down with you to create your own Personal Blueprint for business success.
Marketing Strategy
Your Personal Blueprint
Your Personal Blueprint
Social Media will be one of a number of tools in your overall Marketing Strategy. How much time and content production will be needed to create a meaningful presence on Social Media? And how much existing marketing collateral can be repurposed to suit your strategy? Utilising Social Media platforms can potentially expand your brand or b
Social Media will be one of a number of tools in your overall Marketing Strategy. How much time and content production will be needed to create a meaningful presence on Social Media? And how much existing marketing collateral can be repurposed to suit your strategy? Utilising Social Media platforms can potentially expand your brand or business awareness extremely quickly. Combined with a modest investment in targeted paid advertising, Social Media platforms offer a substantial bang for your buck when initiated through a carefully considered marketing strategy that can be sustained, and measured, over a longer period of time.
Training & Coaching
Your Personal Blueprint
Training & Coaching
The Social Media space continues to change and evolve as these platforms grow and morph with greater advertising revenue and competition amongst themselves. There is no one size fits all when it comes to a Social Media marketing strategy for your business. As each business service or product is unique, so too will the strategy, content cr
The Social Media space continues to change and evolve as these platforms grow and morph with greater advertising revenue and competition amongst themselves. There is no one size fits all when it comes to a Social Media marketing strategy for your business. As each business service or product is unique, so too will the strategy, content creation, regularity, expense and overall visual congruency when it comes to marketing online. Our team can provide a short, sharp training session to you and/or your team to help them get started in the right direction, with the right tools and strategies with the most up to date information on how each of the mainstream social media platforms are performing. We can also structure one on one coaching to help build your own personal online brand.
Build your own Blueprint for Success
What is your Niche?
The first step in your online business journey is deciding what business niche you want to focus on.If you already have a business you want to develop further that's great! If not, find something that your are passionate about and that you want to share online and how can you add value along the way.
Start your Business Plan
It is also important that your develop your own Business Plan. it does not have to be complicated or a hundred pages long. In fact you only need one or two pages to define succinctly what your vision and mission is, what it is your wish to promote, what is your target market and how do you plan to reach them.
Skills Training
Getting online and setting up a successful Digital Marketing Business takes new knowledge and skills. Many of us don't know what we don't know. At MPB we recommend a structure approach to developing your new skills and marketing education, and we partner with a number of education providers that can help you get there faster.
Free Resources
There are of course many free resources and material on setting up a Digital Marketing business available on the internet and we do recommend accessing some of these for your own information. Online providers of Sales Funnels, Email Responders, Web Hosting service and Affiliate Programs all have free starting trial offers. Use them to your benefit.
Creating Content
A big part of selling your story online is creating content. The more unique it is and the more authentic it is the more it will resonate with your target audience. You can have an online presence without necessarily showing your face and we can share strategies around this approach. The key is consistency in your message and to your commit to post content online.
Generating Traffic
Traffic to your website can be both organic through social media post or via paid advertising such as Google Ads or Facebook Ads. The right strategy for you will depend on the time your have to personally commit to the project to grow via social media post versus paying for ads to drive traffic to your new business. There is no right answer but we can help determine what is right for you.
Tracking Metrics
A final piece in the online strategy is being able to track the number of visitors you have, building a following and building an email list that you can follow up with more marketing information. Most providers have great tracking and analysis built into their platforms. Use these to monitor your progress and success, and adjust what is not working.